Privacy Policy
Spmatriarch Investments, Inc. (“Spmatriarch Investments”, “we”, “us”, or “our”) is committed to protecting your privacy. Spmatriarch Investments is a fashion retailer that blends expert styling, proprietary technology and unique product to deliver an easy, enjoyable, personalized shopping experience. We have prepared this Privacy Policy (“Privacy Policy”) to describe our practices regarding the personal information we collect from users on our website, located at www.stitchfix.com (the “Site”), our mobile application entitled “Spmatriarch Investments” (the “App”) and the services offered through the Site and App, any orders that you place, and any online communications you may have with us (collectively, the “Services”).
Information Collected Automatically
Generally.
When you use our Services, some information is automatically collected. For example, when you use our Services, your geographic location, how you use the Services, information about the type of device you use, your mobile network information, your Open Device Identification Number (“ODIN”), date/time stamps for your visit, your unique device identifier (“UDID”), and your browser type, operating system, Internet Protocol (IP) address, and domain name are all collected. This information is generally used to help us deliver the most relevant information to you and administer and improve the Services. For example, in the event our App crashes on your mobile device, we will receive information about your mobile device model software version and device carrier, which allows us to identify and fix bugs and otherwise improve the performance of our App.
Log Files.
As is true of most websites, we gather certain information automatically and store it in log files. This information includes IP addresses, browser type, Internet service provider (“ISP”), referring/exit pages, operating system, date/time stamp, and clickstream data. We use this information to maintain and improve the performance of the Services.
Cookies and Similar Technologies.
Like many online services, we use cookies and similar technologies to collect information. “Cookies” are small pieces of information that a website sends to your computer’s hard drive while you are viewing the website. We and some third parties may use both session Cookies (which expire once you close your web browser) and persistent Cookies (which stay on your computer until you delete them) to provide you with a more personal and interactive experience on our Services and to market the Services or other products.
Advertising.
We work with a number of companies that assist in marketing our services to you on third party websites. These companies may collect information about online activities conducted on a particular computer, browser or device over time and across third-party websites or online services for the purpose of delivering targeted advertising that is likely to be of greater interest to you, on our sites and apps and those of third parties. While not a comprehensive list, some of these companies we work with are Meta, Pinterest, TikTok, Google Ads, and Microsoft Ads. To learn more, including how to opt out of receiving targeted advertisements from our advertising partners, see Your Choices Regarding Information.
We also work with affiliate marketing companies, including Impact. To better understand how these companies use your information, please see the privacy policies available on their respective websites.
Analytics Companies.
We work with a number of analytics companies to identify and report website trends and allow us to view a variety of reports about how visitors interact with the Services so we can improve our website and understand how people find and navigate it. These services collect information about your activity on our Services or process hashed information we provide to them for these purposes. We may stop working with these companies and work with others without notice. You can learn more about how these companies collect, use and share information about you by visiting their respective websites. Examples of such companies are: Hotjar, UserVoice, UserZoom, Medallia, and Google Analytics. If you do not want Google Analytics to collect and use information about your use of our website , then you can install an opt-out in your web browser. You also may opt-out from Google Analytics for Display Advertising or the Google Display Network by using Google’s Ads Settings.
Use of Your Personal Information
General Use.
In general, personal information you submit to us is used to respond to requests that you make, aid us in serving you better, market our Services, and provide you a consistent and personalized experience across the devices you use to interact with our Services. We use your personal information to:
- choose items for you and deliver your shipment;
- respond to comments, requests and questions and provide customer service;
- facilitate the creation of your Account and secure it on our network;
- identify you as a user in our system;
- provide, process and deliver the Services you request;
- improve the quality of experience when you interact with our Services, including the testing of different page designs to see which performs better;
- send you administrative email notifications, such as security or support and maintenance advisories;
- resolve disputes and/or troubleshoot problems;
- develop, improve, personalize, and deliver marketing and advertising for the Services and other products and services that may interest you;
- issue you credits;
- respond to your inquiries related to employment opportunities or other requests; and
- send newsletters, surveys, offers, and other promotional materials related to our Services and for other marketing purposes (including via direct mail, telephone or text, with your consent where required by law).
User Feedback.
We may post user feedback on the Services from time to time. If you make any comments on a blog, SNS page or forum associated with the Services, you should be aware that any information you submit there can be read, collected, or used by other users of these forums, and could be used to send you unsolicited messages. We are not responsible for the information you choose to submit in these blogs and forums.
Creation of Anonymous Data.
We may create anonymous data records from personal information by excluding information (such as your name) that makes the data personally identifiable to you. We use this anonymous data to analyze request and usage patterns so that we may enhance the content of our Services and improve Site and App navigation. We reserve the right to use anonymous data for any purpose and disclose anonymous data to third parties in our sole discretion.
Your Choices Regarding Information
You have several choices regarding the use of information on our Services:
Choices.
We offer you certain choices regarding the collection, use, and disclosing of your personal information. We will periodically send you newsletters and emails that directly promote the use of our Services. When you receive newsletters or promotional communications from us, you may indicate a preference to stop receiving further communications from us and you will have the opportunity to “opt-out” by following the unsubscribe instructions provided in the email you receive or by contacting us directly (please see contact information below). Despite your indicated email preferences, we may send you service-related communications, including notices of any updates to our Terms of Use or Privacy Policy.
Cookies.
If you decide at any time that you no longer wish to accept cookies from our Services for any of the non-essential purposes described above, then you can instruct your browser, by changing its settings, to stop accepting cookies or to prompt you before accepting a cookie from the websites you visit. Consult your browser’s technical information. For additional information about cookies, including the Self-Regulatory Principles for Online Behavioral Advertising, to which we adhere, and to exercise your choices about not having this information used for behavioral advertising, visit http://www.aboutads.info/choices and/or http://optout.networkadvertising.org/, If you do not accept cookies, however, you may not be able to use all portions of the Services or all functionality of the Services. If you have any questions about how to disable or modify cookies, please let us know at the contact information provided below.
Opt Out of Online Targeted Advertising.
Under the laws of certain US jurisdictions—such as California, Colorado, Connecticut, Montana, Oregon, Texas, Utah, and Virginia—you also have the right to opt out of our processing or sharing of your information for online targeted advertising purposes. Note that certain state laws also allow you to opt out of the “sale” of your information to third parties in exchange for valuable consideration. While we do not sell your information in exchange for money, we may use analytics or online advertising tools that result in the disclosure of your information to our third-party vendors and that are subject to this opt out right. You can opt out of both activities by clicking the “Your Privacy Choices” link in the footer of this page and by completing this form. Please note that if you have a legally recognized browser-based opt out preference signal turned on via your device browser (such as Global Privacy Control), we recognize such preference in accordance with and to the extent required by applicable law.
Changes to Personal Information.
You may change certain of your personal information in your Account by editing your profile within your Account. You may request that we delete your personal information in your Account, but please note that we may be required to keep this information and not delete it (or to keep this information for a certain time, in which case we will comply with your deletion request only after we have fulfilled such requirements). When we delete any information, it will be deleted from the active database, but may remain in our backup archives for a certain period of time until they are overwritten. We may retain your information for fraud prevention or similar purposes.
While we and others give you the choices to control the information collected and used as described in this Privacy Policy, there are many web browser signals and other similar mechanisms that can indicate your choice to disable tracking, and we may not be aware of or honor every mechanism except where required by, and such mechanisms satisfy, applicable law.
Text Messaging.
Consent to receive automated marketing messages from Spmatriarch Investments is not a condition of any purchase. You may opt out of receiving commercial text messages by responding to any text message you receive from us with any of the following replies: STOP, END, CANCEL, UNSUBSCRIBE, or QUIT. If you sign up for our text messaging program, cookies may be used to personalize your experience (e.g., shopping cart reminders).
Information Disclosed to Third Parties.
This Privacy Policy addresses only our use and disclosure of information we collect from and/or about you on the Services. If you disclose information to others, or authorize us to do the same under this Privacy Policy, the use and disclosure restrictions contained in this Privacy Policy will not apply to any third party. We do not control the privacy policies of third parties, and you are subject to the privacy policies of those third parties where applicable.